Habit
No longer an industry fixated on the elite and upwardly mobile, pursuing ‘wellness’ in 2025 is everyone’s business. And you don’t need Gwyneth’s $75 vagina candle to be involved.
Habit is an supplement brand for the people. I was tasked with developing the brand’s tone of voice and a set of taglines steeped in routine and repetition.
Got a health goal? There’s a Habit for that.
verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting —
verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting —
verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting —
verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting — verbal identity — tone of voice — verbal taxonomies — copywriting —
Hero tagline: tiny gentle. Video script: Elle McClure.
